Claudi and Fin – Enterprise

Meriel and Lucy launched their frozen yogurt lolly business, Claudi and Fin, with the help of a Start Up Loan. The pair met when their children became friends at a local playgroup. They discovered a mutual love for great tasting and healthy food, and struggled to find any natural ice lollies for their children. So, Meriel and Lucy joined forces and developed their own brand of healthy lollies, named after their children Claudi and Fin.

After receiving their Start Up Loan, the pair successfully defeated 400 food start up hopefuls in a competition called ‘Pitchup with Sainsburys’ and managed to secure a contract to supply 250 stores. Sainsburys then increased the number of stores from 250 to 431 in just nine months. Meriel and Lucy also have secured listings in Ocado, Waitrose and Tesco, as well as SuperValu and Centra in Ireland making Claudi and Finn available in nearly 700 stores across the UK and Ireland. This summer they have also diversified into the restaurant business and Claudi and Fin is now available at over 400 Pizza Express restaurants across the country where mini diners can now choose their lovely lollies as a deliciously healthy dessert option.